{"product_id":"marketing-mixology-four-essential-ingredients-for-marketing-success-by-ambi-parameswaran","title":"Marketing Mixology Four Essential Ingredients by Ambi Parameswaran | Used Book India","description":"\u003cp\u003eBuy \u003cstrong\u003eMarketing Mixology: Four Essential Ingredients for Marketing Success by Ambi Parameswaran\u003c\/strong\u003e — Like New paperback at just ₹205. A smart, accessible guide to marketing from one of India's most respected brand thinkers, available pre-loved at The Chapter Room.\u003c\/p\u003e\u003cp\u003eAmbi Parameswaran, founder of Brand-Building.com and former Executive Director of FCB Ulka, distils decades of marketing wisdom into four core ingredients: purpose, positioning, performance, and people. Written with clarity and wit, this book is an accessible guide to building strong brands and effective marketing strategies — especially relevant for the Indian market. A great read for marketing students, brand managers, and small business owners.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWho will love this book:\u003c\/strong\u003e Marketing students, brand managers, entrepreneurs, MBA students, and anyone interested in practical Indian marketing wisdom.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e Like New — no visible wear.\u003cbr\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Ambi Parameswaran\u003cbr\u003e\u003cstrong\u003ePublisher:\u003c\/strong\u003e Westland Business\u003cbr\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003cbr\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9789360453220\u003cbr\u003e\u003cstrong\u003eGenre:\u003c\/strong\u003e Marketing \/ Branding \/ Indian Business\u003cbr\u003e\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/p\u003e\u003cp\u003eBuy Ambi Parameswaran book India cheap · Indian marketing books pre-loved · marketing mixology affordable India · second hand branding books India · Indian brand books cheap\u003c\/p\u003e","brand":"Westland Business","offers":[{"title":"Like New","offer_id":49435394637962,"sku":"9789360453220","price":205.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0768\/4043\/5850\/files\/812W44kA4mL._SL1500.jpg?v=1779044310","url":"https:\/\/thechapterroom.in\/products\/marketing-mixology-four-essential-ingredients-for-marketing-success-by-ambi-parameswaran","provider":"The Chapter Room","version":"1.0","type":"link"}