{"product_id":"marketing-management-17th-edition-by-philip-kotler-used-textbook-india","title":"Marketing Management 17th Edition by Philip Kotler | Used Textbook India","description":"\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthor:\u003c\/strong\u003e Philip Kotler, Kevin Lane Keller\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Pearson\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat:\u003c\/strong\u003e Paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eISBN:\u003c\/strong\u003e 9789367138199\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGenre:\u003c\/strong\u003e Higher Education \/ Marketing\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eCondition: Good — every copy is checked and graded before dispatch.\u003c\/p\u003e\u003cp\u003eThe seventeenth edition of the definitive textbook on marketing management, covering market analysis, brand strategy, consumer behaviour, and digital marketing with real-world case studies. An essential resource for MBA and marketing students worldwide.\u003c\/p\u003e","brand":"Pearson","offers":[{"title":"Good","offer_id":50173569433738,"sku":"9789367138199","price":600.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0768\/4043\/5850\/files\/71StzkfOgoL._SL1500.jpg?v=1789031733","url":"https:\/\/thechapterroom.in\/products\/marketing-management-17th-edition-by-philip-kotler-used-textbook-india","provider":"The Chapter Room","version":"1.0","type":"link"}